
Sobha Solis: A Strategic Investment Next to a World-Class Event
✅ Sobha Solis: A Strategic Investment Next to a World-Class Event
This past Saturday, we sold another apartment in this promising new development in Dubai.
The real estate market in Dubai works differently than what most investors are used to. But once you understand the logic behind it, there’s no going back.
Nearly everything in Dubai is brand-new — which creates unique opportunities to add value, especially when you strategically invest in off-plan property close to major event venues.
📈 Airbnb Returns Are Driven by More Than Just Luxury
The Airbnb rental price in Dubai is influenced by much more than just the design or interior of your apartment. Key factors include:
Access to premium facilities and amenities
Proximity to metro lines and the international airport ✈️
Location near iconic hotspots like The Palm Jumeirah
And most importantly: the events happening in your area
In Dubai, there’s an event every single week — from international sports tournaments and concerts to global trade fairs and cultural festivals.
All of these drive higher occupancy rates and increased rental yields.
🏎️ Luxury Meets Lifestyle: Racing in the Desert City
Whether you want to take the wheel of a Porsche, Lamborghini or Ferrari on the track, or join an exclusive Women Only Race Cup with friends or business partners — it’s all possible.
There are even driving courses designed especially for women who are eager for a thrilling experience.
And after the race? Enjoy dinner at a luxury clubhouse overlooking the skyline 🌆
💰 During Major Events, Rental Prices Can Double
Platforms like Airbnb and Booking.com show a clear trend: rental rates surge during high-profile events.
So, the real question isn’t:
“Would I want to live here permanently?”
But rather:
“How much daily rental income can this apartment generate?”
That’s the Dubai investment mindset — thinking in terms of return per day, per location, per event.
A completely different way of investing in real estate — but one that works.
💼 Or check out the Dubai Desk & Blog for expert insights and updates.
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